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This book is a completely revised and expanded edition of Richard Razgaitis’s previous book, titled Valuation and Pricing of Technology-Based Intellectual Property (978-9-4). Published by John Wiley & Sons, Inc., Hoboken, New Jersey. We hope you enjoy reading this report.Valuation and Dealmaking of Technology-Based Intellectual Property: Principles, Methods, and Toolsįor the late Bill Riley, long time licensing mentor at Battelle.Ģ009 by Richard Razgaitis. The full report is available online at Finally I and the rest of the tourism, hospitality and leisure editorial team below, would like to conclude by thanking all those who contributed to the report.

Which will you be? We hope you find this executive summary from the full report useful and we look forward to any feedback you may have, and the opportunity to discuss our recommendations and findings with you in more detail. Simply put, the opportunity is to be a game changer or a spectator. More than ever before, the consumer will be value-conscious irrespective of segment. The combination of global economic uncertainty and the resultant impact on the consumer means that, as an industry, action is needed to respond to the new world order. As we look to 2015, we have extended our focus to sustainability, exogenous events and cycles, and have reached out to our industry experts in the sectors which make up the wider travel experience to ensure that we do not lose sight of the impact on our industry from those sectors’ success or failure. The value of brand to the consumer, the growth of emerging markets, the importance of consumer-facing technology and the sourcing, development and retention of human capital have led to success and differentiation in the marketplace. We are pleased to report that our predictions back in 2010 were on point. Once again Deloitte dedicated a team of professionals who have spent the past year creating a vision supported by research, analysis and structured interviews with industry leaders.

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